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 The term viral is used too loosely these days, but it’s an apt description for Hill House Home’s Nap Dress. Nell Diamond, the brand’s founder, added the cheekily named frock to her assortment of bed linens and towels last year. But when the pandemic forced us inside, the concept—a dress you wear to take a nap or just to hang around the house—felt prescient. They became Instagram trophy pieces, partly thanks to their friendly prices—the dress starts at $125—and partly because of their influencer fans. When Diamond restocked her Nap Dress (which now comes in a range of prints, colors, and silhouettes) in late October, she sold $1 million within hours.

We’ve learned to expect great fashion choices from former first lady Michelle Obama, and this year was no different. At the virtual Democratic National Convention, she paired a chocolate brown top by Nanushka (a Gen Z favorite) with a delicate gold necklace spelling out a single word: vote. It was designed by Chari Cuthbert, a Jamaican designer based in Los Angeles, and it retails on her site for $295. The election is (finally!) over, but women are still ordering it. We won’t have to show up to vote again for a while, but wearing the necklace is a big endorsement for Cuthbert’s small, woman-owned business.

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